Website/Product Design
Dear Diary
Description
Dear Diary is a private, digital journal that can be accessed on either a mobile device or on the desktop. Dear Diary does not collect, share, nor sell data of the user. It is designed to be a safe, private space for people to reflect on their days, express themselves, and explore ideas. Best of all, it is completely free of charge!
Target Audience
Dear Diary is meant to be used by people who just want a place to simply write and record their thoughts in one private place. This tool is made for anyone to use who just wants a place to simply write their thoughts out in one private space, especially elderly folx, people with autism, people with ADHD, and people with depression.
Features
paperless
auto-save
email sign-up for a private account that keeps a storage of all your logs
no use of artificial intelligence, and no collection of data from third-party companies/apps
no ads or distractions featuring one simple color theme for all users
optional custom hash-tagging for a more organized way of tracking logs
mindfulness blog that suggests healthy ways of keeping yourself healthy and happy
Competitive Market Analysis
While Bullet Journal has a similar brand style with its use of neutral colors and sans-serif typography, this platform costs users money.
While the Reflection.app is free to use, it has too many hashtags, which overwhelms the user.
While Penzu’s basics are free to use, its user interface and visual design feel and seem to be outdated/old-school.
